Printable (PDF) resumé

education

St. Bonaventure University. Buffalo, New York Graduate Campus
Master of Arts. Integrated Marketing Communications, December 2004

Somerville College at Oxford University. Oxford, England
Studied Abroad, International Marketing/Communications, 2004

St. Bonaventure University. Saint Bonaventure, New York
Bachelor of Arts. Major: Philosophy, Minor: English, Business, May 2003

marketing experience

Synacor, Inc. Buffalo, New York. Marketing & Creative Services (present) Essential marketing communications role within a company that serves as a global partner for innovative technology solutions. This position entails marketing and creative direction, as well as organizational work flow management for the delivery of tactics that support major international, multi-service operators in the television, Internet, and telephone markets. Responsibilties include intensive planning, project management, and quality assurance measures for online and offline marketing; facilitating campaigns from conception through execution; managing agency and contract work; serving as the in-house copywriter, as well as reviewing, editing, and approving creative output; and assisting with design as necessary.

All projects surround engaging marketing strategies and tactics for Synacor products, plus premium
services and content from cable networks and other providers such as CNN, Associated Press, Nickelodeon, American Greetings, Fox Sports, NHL, MLB, NASCAR, and other major brands.

Mellon Synergy Group. Ellicottville, New York. Director of Creative Services
Proven success in multiple roles at a strategic marketing firm, all impacting company growth in the online media industry, from expansion of marketing services to branding and corporate initiatives.
Other responsibilities included management of internal teams and projects; development of creative strategies; relationship management; marketing communications plans and collateral; collaboration with design and development teams, vendors, and contractors; internal strategic planning; Internet marketing initiatives, such as implementing and overseeing search engine optimization, blogs, content management; and assurance of solid messaging through effective copywriting and design.

Institute of Practitioners in Advertising. London, England. Communications Internship
Unique marketing communications experience, offering invaluable knowledge surrounding international communications, consisting of involvement in media and content development for large international clients.

Cattaraugus County Arts Council. Allegany, New York. Marketing & Program Manager
Responsible for marketing management, campaign design, event planning, and media buying, along with all other aspects of integrated, mass communication ventures within one of New York State’s largest Arts Council jurisdictions. Major accomplishment includes working on "Routes to Art," an event honored with  New York State's Culture & Tourism Award.

teaching experience

St. Bonaventure University. St. Bonaventure & Buffalo, New York (present)
Adjunct Professor. IMC Graduate Program

SUNY Jamestown Community College. Cattaraugus County Campus
Adjunct Professor of Philosophy & Theory/Ethics

additional experience

Regina A. Quick Center for the Arts. Saint Bonaventure, New York
Communications Internship

Limited Brands, Bath & Body Works. Buffalo, New York District
Sales Development Team, Sales Leader

Law Office of Smallwood Cook. Rochester, New York
Intern responsible for media research, writing, and reporting for the firm’s head partner
     
distinctions

Social Media Club Buffalo, Board Member (Communications Chair) & Creative Director - present
Americans for the Arts, National member & Founding Member of Buffalo Emerging Leaders in the Arts Program - present
Erie-Niagara BOCES - Board Member (Marketing & Design Commitee) - present
AT&T Real Voices Campaign, Campaign Ambassador - 2010
Mark Hellinger Media Excellence Awards, New York, New York - 2006
NBC Studios, Shadowing Experience, New York, New York - 2004
IMC Conference, Edelman International, New York, New York - 2004
Saint Bonaventure University, Student Ambassador - 2003
Mary Anthony Brown Philosophic Excellence Award, Recipient - 2003
NeighborWorks of America, Certified Marketing Consultant - 2003 - 2005

media skills

Mac & PC Platforms
Web and Print Design/Layout: Adobe Creative Suite
Photoshop, Illustrator, InDesign
Web content management systems
Proficiency with search engine optimization strategy and execution